Thrive Mental Health Pledge - NY Times

In collaboration with the Society for Human Resource Management (SHRM) Thrive Global created a call to action to Fortune 500 business leaders worldwide to join in a commitment to mental health. In a full page NY times ad and supporting website we featured a bold call to action and an invitation to join us and take the pledge to prioritize mental health.

The Ad featured the names of over 50 signatories of committed leading global companies. To continue the momentum we created a landing page that would allow any CEO or business leader to sign and their name would automatically populate on the site in real time.

Supporting Team

Co-designed with Matt Plays