Introduction

Brand Direction. Design systems.
New York → Vermont.
Perpetual amateur, highly caffeinated.

Over the last 15 years I’ve had the pleasure of developing cohesive branding and design systems for leading tech companies (Pinecone, Thrive, Kumo, Coinbase) and international household names (Burton Snowboards, Superplastic, Black Diamond, GU Energy, Seventh Generation). I've had the opportunity to create visual expressions across multiple facets of design – graphic design, art and creative direction, product design, packaging, illustration, print and publication, environment, and digital design.

Currently building Wide Awake, a small studio with a focus on brand identity and brand direction through the development and application of systematic, simple, and scalable visual communication systems.

Connect

I’d love to hear from you if you’re interested in working together, would like to know more about process or projects, or just to say hey!
‍
‍Linkedin — GOOD
Email — BETTER
In person — BEST

Intent

Visual thinking, metaphorically speaking.

To work with people and projects where strategic design thinking is an inherent part of the creative process where resonance and rationale transcend visual application. Developing comprehensive visual identity systems that are scalable, flexible, and communicate in contemporary and provocative ways.

Focus

Brand Strategy
Brand Identity
Identity Systems Design
Creative Direction

Photo Direction
Web Design
Editorial Design