Illustrating Outerwear Character Walk Cycles
Spring 2017

This was a study in cartooning and simple cell based animation, creating characters that showcase our four main categories of product for the spring season.

17SS-Characters-All

Each character was animated by hand, creating a repeating walk cycle as well as an expressive gesture that functioned as a hover state on digital applications

17SS-Character-Flannel-02
17SS-Character-Insulator-02
17SS-Character-Fleece-03-1
17SS-Character-Jacket-02

Each character animation was featured on a landing page for burton.com that provided an overview of all of our featured spring outerwear and apparel collections.

17SS-Versatility-Landing
17SS-Versatility-Mobile

Supporting Team
 

Creative Director - David Pfluger
Supporting Campaign Design - Matt Plays